21. What's Your Rallying Cry

1:45 — The Importance of a Rallying Cry: Question 5 What is the most important thing right now?

3:45 — Cody Thompson defines Rallying Cry

4:50 — Chris Jenson describes the difference between priorities and a Rallying Cry. 

6:10 — How Patrick Lencioni came up with the idea of a Rallying Cry and what teams do well

8:10 — Why crisis mentality is more effective than having multiple priorities

9:15 — Patrick Lencioni describes how having a Rallying Cry can eliminate silos within a company

10:00 — Patrick Lencioni and Jeff Gibson give real life examples of client’s Rallying Cry.

12:50 — When everything is important, nothing is

14:20 — How a Rallying Cry can help a leadership team focus time and resources

15:30 — Cody Thompson describes how Alan Mullaly used a Rallying Cry at Ford Motor Company

16:32 — The Three Big Question for a Frantic Family and a Rallying Cry

19:15 — Patrick Lencioni on how companies can use a Rallying Cry to know what to say “No” to

21:00 — Jeff Gibson talks about how teams can celebrate completing a Thematic Goal and moving on the next one

23:30 — Patrick Lencioni defines Defining Objective and Standard Operating Objectives

25:25 — Chris Jenson believes that companies should replace 5 year goals with a Thematic Goal

27:50 — Jeff Gibson defines the four attributes of a Thematic Goal 

29:00 — Patrick Lencioni explains the difference between a Thematic Goal and a Defining Objective